Happy New Year!
My team & I send warm wishes to you and your families.
With Winter upon us, we are kicking off our 24th Annual Shoe Drive to help those in need. Please join us by taking a look in your closet to find those gently worn Winter Shoes & Boots that you can part ways with. Bring them in to any of our locations noted below to donate and we’ll get them to those in need – full details below.
We’ll also pass along a $50 thank you RW Gift Card for your donation.
Thank you in advance for your support & may 2020 bring you only good things,
FOR IMMEDIATE RELEASE
MAYOR JOHN TORY CELEBRATES CANADA’S LARGEST SHOE DRIVE
Welcomes youth action in this year’s donations
TORONTO – January 13, 2020 – Celebrating 24 years of hosting Canada’s largest shoe drive, shoe designer and retailer Ron White is proud to continue his tradition with the help of Mayor John Tory and the children of Lawrence Park School with a donation event being held Thursday, January 16, 2020 at 9AM.
Each January, Ron White Shoes collects gently worn footwear for men, women and children at their retail location across the GTA. The Ron White teams clean, sort and distribute the shoes and boots to organizations in need and have collected over 50,000 pairs to date. This year’s partners include CAMH (Centre for Addiction and Mental Health) Foundation’s Gifts of Light program, the New Circles GLOW clothing program and Dress for Success Toronto. Shoe drive collections continue to February 2rd and in appreciation, donors will receive a $50 gift card that can be redeemed at any Ron White Shoes location.
“The focus of this year’s Shoe Drive is to engage youth and demonstrate action, inspired by the leadership of Greta Thunberg,” said CEO and Creative Director Ron White. “I am honoured to have Mayor John Tory joining us at Lawrence Park School to help set an example and show the children how they can contribute to making a difference in our city.”
The event at Lawrence Park School is intended to engage the local community and raise awareness about shoe and boot collections during the harshest month of winter. Over the last twenty-four years, celebrities from around the globe have donated their shoes under the theme of “follow in the footsteps of your favourite celebrity” and donations range from Celine Dion, Matt Damon, Catherine O’Hara, Vanessa Williams, Rachel McAdams, and Lionel Richie, to The Tenors, Mayor John Tory and many others.
“We know that social media can be a powerful tool for change and invite everyone to share a photo of themselves holding their donation – and tag us at #RWShoeDrive” said Ron White. “Help raise the awareness and get your friends and family to follow in your footsteps and make a difference!”
FOOTWEAR DONATIONS ACCEPTED AT RON WHITE SHOES RETAIL LOCATIONS:
Manulife Centre, 55 Bloor St W.
Bayview Village, 2901 Bayview Ave
Downtown Oakville, 189 Lakeshore Rd E.
Leaside, 1553 Bayview Ave
ABOUT RON WHITE SHOES
Ron White brings the world beautiful shoes that feel wonderful. As CEO and Creative Director of Ron White Shoes, he became famous for creating the world's first All Day Heels®. With a loyal celebrity following, he designs his namesake collections for men and women and is often referred to as Canada’s ShoeRu. He was named International Retailer of the Year by Condé Nast in 2011, and has five retail locations and an international website. Ron also dedicates his time to the Ron White Foundation, which focuses on raising funds, education and awareness for human rights issues. For more information, visit www.RonWhiteShoes.com.
For more information, high-res images or interview requests, please contact:
Nancy Brambilla | Deb McCain Communications | email@example.com | 416.920.9938